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Corpshore España

Draft pending validation

This case is written against a representative scenario and has not yet been validated against a real project. The figures and the quote are illustrative, do not correspond to a specific client, and must not be cited as achieved results. It will be published as a real case once the project, the metrics and the quote are confirmed.

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Artificial intelligenceHybrid

Spain Spanish training and evaluation data for a content platform

A Spanish digital content platform with audiences in Spain and Latin America

In summary: teams in Spain and the Latin America corridor annotate and evaluate data in Spain Spanish and the co-official languages to tune the platform's moderation and recommendation systems.

The problem

The models the platform used for moderation and recommendation worked reasonably in English and considerably worse in Spain Spanish. Errors concentrated in nuance: irony, regional colloquialisms, and expressions a Latin American Spanish speaker reads differently.

In Catalan, Galician and Basque, coverage was simply insufficient, and the platform had no way to measure how insufficient, because it had no evaluation sets in those languages.

What we did

Corpshore AI built the evaluation sets first, not the training sets: without a way to measure, any later improvement would have been an impression. The sets were built with native speakers of each language, with written guidelines and cross-review between annotators.

From there, the team annotated training data focused on the cases where the system failed, which is where new data earns its keep rather than in general volume.

Evaluation is continuous: every system version is measured against the same sets, so the platform can state whether it has improved rather than assume it.

Team shape

A team of twelve annotators and three senior evaluators, with native speakers of Castilian, Catalan, Galician and Basque, split between Spain and the corridor.

Timeline

Six weeks for the initial evaluation sets, a 30-day annotation pilot on failure cases, and continuous operation from month three.

Data handling and compliance

The content handled is content published on the platform. Data leaving the European Economic Area rests on standard contractual clauses, and content with identifiable personal data is pseudonymised before it reaches the annotation team.

Results

+17 pts
Moderation accuracy in Spain Spanish

Measured on the evaluation set built at the outset.

0 to 4 languages
Evaluation coverage in co-official languages

No evaluation set previously existed in Catalan, Galician or Basque.

-31 %
Moderation false positives

Legitimate content the system removed in error.

-24 %
Cases escalated to human review

After tuning the system on real failure cases.

Figures relate to the period stated in each case and depend on each client's starting point.

What changed the project was starting with measurement. We had spent two years improving the model without being able to say whether it was improving in Spanish.
Data product lead, digital content platform